Retail Solutions
In the world of food retail, the service department is more than just a place where goods are passed over the counter. The serving department is not only labor-intensive, but also cost-intensive. This is why a well thought-out and efficient design of the serving areas is of crucial importance.
A fresh food counter that appears isolated can disrupt the overall image of a store and impair the brand identity. This is why we attach particular importance to a well thought-out integration of the service counter into the overall design of the store. The design takes into account the architectural elements, color palette and visual guidelines of the store. The result is a harmonious appearance that is not only functional but also aesthetically pleasing. Seamless integration makes the fresh food counter an organic part of the store design, reinforcing the brand identity and ensuring a consistent visual presence.
Our approach to designing service counters goes beyond mere function - we understand the individual requirements and needs of our customers. Every market is unique and therefore we place great emphasis on creating counters that are not only functional but also aesthetically pleasing. By working closely with our customers, we develop customized solutions that reflect their vision and brand identity. We not only create functional spaces, but offer aesthetic experiences that increase customer satisfaction and contribute to long-term customer loyalty.
Our services cover the entire process, from initial planning to final implementation. We understand that the successful realization of a service counter requires more than just a sketch. That's why we offer a comprehensive all-round service. Our experts not only create detailed wall elevations and installation plans, but also supply work areas, glass door systems and communication areas. This integrated approach guarantees not only a smooth process, but also compliance with the highest quality standards throughout implementation.
Another feature that clearly sets us apart from the competition is the consistent use of waterproof materials. In the fresh food department, where the service counter comes into contact with various liquids on a daily basis, this is of crucial importance. Our materials not only ensure an impressive service life, but also make maintenance and cleaning easier. Water resistance ensures that our work cabinets at the back of the service counters function optimally even under demanding conditions. This focus on durability and simple maintenance is another reason why our solutions stand out in the industry.
Communication and buying impulses when entering the store: the apron above the counter is an important design element. Thanks to its centralised positioning at the fresh food counter, it offers a unique opportunity to communicate with customers in a targeted manner. Usually strikingly designed, it helps customers navigate to the fresh food counters and service areas as soon as they enter the store. The use of smooth and shiny surfaces in the service areas should also be noted. Easy-to-clean materials such as tiles are often used here.
Last impression on leaving: The fresh food counter and its design are not only crucial when entering the store, but also when leaving. A well thought-out design not only creates a positive last impression, but also contributes to long-term customer loyalty.
Efficiency and impact: efficient space planning and attractive design go hand in hand. The operating areas in retail solutions are not only places of exchange, but also interfaces between efficiency and aesthetic demands. Thanks to our expertise in the area of operating surfaces, we not only create functional working areas, but also worlds of experience that sustainably support market success.
Feel free to send us your questions via our contact form or contact us by phone or e-mail.
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+49 5742 - 46 - 0ladenbau@kesseboehmer.deMon-Thu. 8-17 h / Fr. 8-14 h